New Work: Shakespeare in the Park
New York City streets are once again dressed in a new campaign for Shakespeare in the Park, the annual free performances presented by The Public Theater at the Delacorte Theater in Central Park. This year’s plays include a raucous production of Shakespeare’s Twelfth Night starring Anne Hathaway, opening tonight, and Euripides’s tragedy The Bacchae, with a score by Philip Glass, coming in August.
As usual the two plays are largely unrelated, but one thing they have in common this year is transvestism: lead characters in both plays don drag, hence the campaign tagline “Cross-Dressing in the Park.” The posters feature a Greek sculpture accessorized with a Shakespearean rose and mustachioed with a fine calligraphic line. Designed by Paula Scher and Lisa Kitschenberg, the campaign uses elements of the Public’s refreshed identity and complements our campaign for last summer’s productions of Hamlet and Hair.
More from the campaign after the jump.