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Eddie Opara Joins Pentagram’s New York Office

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This week Pentagram’s newest partner, Eddie Opara, officially joined our New York office. Eddie is a multi-faceted designer whose work encompasses brand identity, publications, environments, interactive installations, websites, user interfaces and software, with many of his projects ranging across multiple media. He has developed numerous applications including the MiG, an innovative content and asset management system for off and online applications that is currently in use by various clientele.

Eddie brings with him the team from Map, the studio he founded in 2005: Brankica Harvey, senior designer; Raed Atoui, software developer; and Frank LaRocca, designer.

Eddie’s wide-ranging practice complements Pentagram’s multi-disciplinary approach. “Bringing a diversity of design skills laced with innovation to Pentagram is paramount,” says Eddie. “I strive to conceive and build compelling work through my love of strategy, design and technology.”

Paula Scher says: “Eddie represents the new generation of graphic designers for whom all forms of media and all dimensions of design are not separated from the initial concept but are an integral part of the total thought.”

On the occasion of his joining, Eddie and his team have developed a new Pentagram app for the iPhone, iPod Touch and iPad that showcases his portfolio. Download it here. Look for future updates of the app featuring more work from our studio.


Eddie lecturing at the Walker Art Center earlier this year.

Eddie was born in Wandsworth, London in 1972 and studied graphic design at the London College of Printing and Yale University, where he received his MFA. He began his design career at the firms ATG and Imaginary Forces and was later an art director at the influential design studio 2×4. In 2005 he founded his own firm, The Map Office, in New York.

Eddie’s clients have included the Menil Foundation, the Studio Museum in Harlem, Jazz at Lincoln Center, the Queens Museum of Art, the Mori Art Museum, JWT, St. Regis Hotels, Prada, Vitra, the Corcoran Group, Morgan Stanley, New York University, UCLA, Grimshaw Architects, ARO/Architecture Research Office, Harry N. Abrams and Princeton Architectural Press.

At Pentagram, Eddie’s first projects will include murals for the public spaces at Museum Tower, adjacent to the Museum of Modern Art in New York; a new website for New York University’s Robert F. Wagner School of Public Service; and an iPad application for a major real estate project in Lower Manhattan.

Eddie’s work has been recognized by the American Institute of Graphic Arts and Art Directors Club. He is presently a visiting critic at Yale University and is Master Lecturer at the University of the Arts in Philadelphia. He has also taught at the Rhode Island School of Design, Yale University and Columbia University. He currently serves on the board of the New York Chapter of AIGA, the professional association for design.

A look at selected projects from Eddie’s portfolio follows. These projects and more can be seen in the new Pentagram app, available here.

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Many thanks to Raed Atoui, Julie Cho, Brankica Kovrlija Harvey, Frank LaRocca, Ryan Lauer, Nick Olson and Salvador Orara for their work on the projects pictured in this portfolio.