New Work: ‘Is Drawing Dead?’
“Is drawing dead?” A provocative question, but you are probably reading this at your computer, and perhaps the only pencil at hand is the one you chew on for comfort. Since the Renaissance, drawing has been the architect’s primary tool of expression and investigation. Now the use of digital technologies like parametric modeling and computational design have changed the way architects define and depict space. This February the Yale School of Architecture will host “Is Drawing Dead?,” a symposium that considers the present and future role of drawing in the architectural profession.
Pentagram’s Michael Bierut and Yve Ludwig have designed a poster for the event using the simple design parameters of the series of posters we’ve designed for Yale since 1998: black, white and type. Here, a broken pencil takes the form of a “Y.” And yes, the poster was originally conceived with a hand-drawn sketch.
Project Team: Michael Bierut, partner-in-charge and designer; Yve Ludwig, designer. Photography by Lee Cerre.