
As part of the launch of Fontsmith’s new sans serif font, FS Emeric, design studios around the world invited make a poster. The brief was to use a single weight of the typeface to create a poster that would embody the three words that best represent its character – optimistic, adventurous and ambitious.
Pentagram partner Domenic Lippa took on the brief, creating a poster which shows the full-stop of the core weight of FS Emeric at 11,750 pt. Lippa says, “We didn’t want to over-design it so we took the most simplistic, smallest element of the typeface, the full stop, and enlarged it so it became a graphic shape in itself. The idea of the poster was also a statement: FS Emeric, fullstop.”
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Pecha Kucha, which roughly translates to “chit-chat” in Japanese, is a creative speaking event that originated in Tokyo. The unique format, a kind of speed-dating version of a TED talk, requires each of 10 guest speakers to develop their presentations within the strict parameters of 20 slides and 20 seconds per slide. The slides are set on a timer out of the control of the presenters, so the cumulative effect of 10 short presentations, just over six minutes each, leads to a fast and furious evening of entertainment and creative inspiration.
Pecha Kucha was originally brought to Austin by Herman Dyal and Carla Fraser, and Pentagram Austin partner DJ Stout and Lana McGilvray became the directors in 2011. Three or four of the events are organized every year, and to date there have been 16 Pecha Kucha evenings in Austin, with number 17 on the way this Thursday, April 18th. McGilvray and Stout took the helm at PK 10 and for that program Stout and designer Stu Taylor designed a poster that was given away at the event. The two Pentagrammers continued to design posters for every Pecha Kucha evening after that and have now created a series of eight collectible posters. All of the posters have been silkscreen printed by Tony Diaz of Industry Print Shop, who just happens to be one of the 10 guest speakers at the upcoming PK 17.
Continue reading “Gallery: Pecha Kucha Austin Poster Series”
Quick Link: Naresh Ramchandani’s 23 Poster Campaign Featured on Fast Company

Have you seen #23posters, Pentagram’s Naresh Ramchandani’s poster campaign for his environmental charity Do The Green Thing? What do you think about creativity vs. climate change?
For the past 21 days, Naresh Ramchandani and his team at Do The Green Thing have released one poster a day, created by a host of illustrators, artists and designers, including seven Pentagram partners. The main aim of the campaign is a countdown to Earth Hour, an annual event organised by WWF mobilising people around the world to switch off for an hour.
Join us on Twitter tomorrow Friday March 22nd from 11am-12pm GMT and tweet Naresh at @pentagram your questions, using the hashtag #23posters.
Quick Link: Pentagram Partners Posters for Do The Green Thing on WWF Website

Pentagram’s Austin office invites you to join us for Pecha Kucha 16 this evening, March 11, at 8:20 pm. Tonight’s event, the 16th Pecha Kucha held in Austin, is being touted as “The Unofficial Kickoff to the South By Southwest Music Festival.” The event will be held under a big tent in the parking lot of our building at 1508 West Fifth Street and is free and open to the public.
Pecha Kucha is a unique speaking format that features ten presenters from a variety of creative endeavors. Pecha Kucha, which means chit chat in Japanese, originated in Tokyo and now has chapters all over the US. The Austin chapter was originally founded by Herman Dyal and Carla Fraser and is now co-directed by Pentagram partner DJ Stout and Lana McGilvray. The challenging speaking format allows each speaker 20 slides which are set on a timer, beyond their control, of 20 seconds per slide. The unique format forces the presenters to tell their story within a six-minute time slot, and the combination of the quick narratives and the variety of disciplines makes for a very lively and enlightening evening of entertainment. The Austin event, which is free and open to the public, routinely attracts a crowd of 400 to 500 people.
Tonight’s lineup of local presenters takes on a distinctly South By Southwest theme. “SouthBy has been getting bigger every year and has become internationally recognized so we thought it would be cool to do a SXSW Pecha Kucha,” says Stout. “We’ve got speakers representing all three of the main SouthBy categories, interactive, film and music.” This evening’s presenters are music composer Graham Reynolds, singer-songwriter Charlie Faye, music photographer Mathew Sturtevant, animator Ron Pippen, pianist Patches King, guitar slinger Lance Keltner, music poster artist Noel Waggener, painter Jan Heaton, tech-wiz and philanthropist Richard Bagdonas, and rock and roll legend Jon Dee Graham.
Quick Link: Angus Hyland and Eddie Opara’s Posters for Do The Green Thing on Creative Review

This spring the Deutsche Kinemathek — Museum für Film and Fernsehen in Berlin presents Martin Scorsese, the first major exhibition about the visionary American director of films including Mean Streets, Taxi Driver, Raging Bull, Goodfellas, The Departed, Hugo, among many others. The exhibition was principally compiled from Scorsese’s private collection in New York, as well as the collections of his frequent collaborators Robert De Niro and Paul Schrader, housed at the Harry Ransom Center at the University of Texas at Austin.
Pentagram partner Justus Oehler and designer David Steingrüber in the Berlin office have designed the identity and communications campaign for the exhibition. The core element is a graphic device that transforms Scorsese’s name into a prism-like sculptural image, created by layering the typography and making it transparent, and by integrating a portrait of the director. The campaign complements the graphic identity and previous campaigns Oehler has created for the museum.
Continue reading “New Work: ‘Martin Scorsese’ at Deutsche Kinemathek”

Since 2010, Pentagram partner Natasha Jen has been working with fashion designer Tess Giberson to create a seasonal thematic image that’s part of an ongoing branding program.
In Giberson’s fall/winter 2013 collection, “Evolution,” garments follow a gradual development from simple to more complex forms. At the collection’s core is a quilt handmade by Giberson’s mother in the early ‘70s. “Evolution” refers not only to form but also to Giberson’s personal evolution as a designer.
For the collection’s presentation at New York Fashion Week, Jen worked collaboratively with Giberson to create a unique invite in the form of an unfolding poster. The poster reveals pieces of the original quilt visible through cut-outs in one of Giberson’s current drawings. The letters of the collection name interact with these elements, moving forward and receding in their own evolution.
Jen’s invite has been receiving accolades in the fashion world, featured on blogs such as The Fashion Informer and Refinery 29.
The invite is the latest in the ongoing series Jen has created for Giberson. Each invite/poster features title typography interacting with an image or texture inspired by the season’s collection.
Continue reading “New Work: Tess Giberson”

Today filmmakers, studio executives and film fans from all over the world will converge on Park City, Utah, for the 2013 Sundance Film Festival. For the second year running Pentagram’s Paula Scher has designed the identity for the Festival. This year’s graphics use bold, hand-drawn arrows to convey Sundance’s mission of taking film in a new direction and the idea that anything is possible.
Continue reading “New Work: Sundance Film Festival 2013″