New at Pentagram

Anatomy of a Parking Sign That Actually Makes Sense

Quick Link: Anatomy of a Parking Sign That Actually Makes Sense

New Work: MUSE – Universal, Global, Local

Nestled in the foothills of the Dolomites, the small town of Trento, Italy, is home to MUSE, the new museum of science designed by Renzo Piano. Exhibiting archaeology, geology, geography and cosmology, MUSE is a living museum.

Pearce was inspired by a diagram in the book ‘The Keepers of Genesis’ that showed the relationship of the Giza plateau pyramids to the stars. From that diagram, Pearce saw the potential to create a logotype for MUSE that related it at once to the mountains that create the Trento valley in which it sits and to its place on earth in Northern Italy. The logotype was therefore able to represent the universal, global and local.

Live Twitter Q&A With Naresh Ramchandani

Have you seen #23posters, Pentagram’s Naresh Ramchandani’s poster campaign for his environmental charity Do The Green Thing? What do you think about creativity vs. climate change?

For the past 21 days, Naresh Ramchandani and his team at Do The Green Thing have released one poster a day, created by a host of illustrators, artists and designers, including seven Pentagram partners. The main aim of the campaign is a countdown to Earth Hour, an annual event organised by WWF mobilising people around the world to switch off for an hour.

Join us on Twitter tomorrow Friday March 22nd from 11am-12pm GMT and tweet Naresh at @pentagram your questions, using the hashtag #23posters.

New Work: Caramoor Center for Music and the Arts

Located in Katonah, NY, 50 miles north of New York City, the Caramoor Center for Music and the Arts offers performances by world-class musicians in the spectacular setting of a historic Italianate villa and its gardens. Best known for its summer Music Festival, Caramoor presents year-round concerts in classical music, opera, jazz, and other musical forms, as well as an arts museum and educational programming. Pentagram’s Paula Scher has designed an elegant new identity for Caramoor that is inspired by the institution’s unique setting and history and the forms of musical notation.

New Work: ‘Gimme More’ at Eyebeam

Pentagram’s Natasha Jen designed the identity and environmental graphics for the exhibition Gimme More: Is Augmented Reality the Next Medium?, recently on view at Eyebeam Art+Technology Center in New York. Originally developed by the EPFL+ECAL Lab at the Ecole polytechnique fédérale de Lausanne in Switzerland, the exhibition showcased seven installations by artists who use augmented reality (AR) to tell stories in new ways. Previous incarnations of the exhibition have been shown in London, Milan, Paris and San Francisco; the New York version was designed in collaboration with SOFTlab and Futureflair, and featured several new works.

Augmented reality is reality with something extra—objects, environments or interactions that have been enhanced with virtual content or storytelling that blurs the line of the physical and digital. Jen’s graphic design for Gimme More plays on this intersection of the material and immaterial, using simple elements of light and shape to create an otherworldly effect that helps introduce visitors to the subject and sets off SOFTlab’s innovative exhibition design.

Paula Scher and Seymour Chwast’s ‘Double Portrait’ on View at the Philadelphia Museum of Art

It’s not too late to plan a trip to the Philadelphia Museum of Art to see Double Portrait, the first joint exhibition of the work of Pentagram’s Paula Scher and Push Pin’s Seymour Chwast. The show includes more than 300 pieces selected and installed by the creative couple and remains on view through April 14.

New Work: ‘SPD 47th Publication Design Annual’

Every year the Society of Publication Designers (SPD) celebrates the best in editorial design in print and digital media in its annual design competition, the SPD Awards. The winning designers, photographers, illustrators and journalists are feted at the SPD Awards Gala and have their work published in the SPD Annual. Pentagram’s Luke Hayman and Regan Johnson have designed the latest Annual, SPD 47, honoring the best of 2011. Hayman co-chaired the print portion of the competition with Jeremy Leslie of MagCulture and Richard Turley of Bloomberg Businessweek.

Preview: Made In Cloister

In 1995, Naples became a UNESCO world heritage site for its cultural significance. Within the city are regions rich in history that show its Ancient Greek origins through architecture, monuments and traditions expressed through craft and art.

In the historic centre of the city, dating back to the 16th Century, are the cloisters of the Church of Santa Caterina. Once a beautiful district, it has been neglected for many years and has become a rough area of the city. David de Blasio, Rosa Alba Impronta and a group of friends saw the area and decided to take it on as a restoration project which they named Made In Cloister, injecting life back in to the cloister through art, craft, culture and creativity.

New Work: ‘Archives of American Art Journal’

Part of the Smithsonian Institution, the Archives of American Art is dedicated to collecting and preserving the papers and primary records of the visual arts in the United States. Among the 20 million items in its collections are the papers of artists and designers including Jackson Pollock, Louise Nevelson, Joseph Cornell, Grant Wood, Jacob Lawrence, Ben Shahn, Eero Saarinen, Florence Knoll, and many others, as well as of galleries and institutions such as the Leo Castelli Gallery, the SoHo Artists Association, the Whitney Museum of American Art, and the American Academy in Rome.

Pentagram’s Michael Bierut and Laitsz Ho have completed a redesign of the Archives of American Art Journal, the biannual publication of the Archives. The first issue of the redesign celebrates the 100th anniversary of the International Exhibition of Modern Art, better known as the Armory Show, the first major exhibition of European modern art in the United States. The Armory Show opened in New York’s 69th Regiment Armory in 1913 before traveling to Chicago and Boston, and played a pivotal role in the development of modernism in the US. The Archives of American Art holds most known records of the Armory Show, including those of the Association of American Painters and Sculptors, the group that organized the exhibition, and of Walt Kuhn, one of its founders. The new issue of the Journal reconstructs the history of the show through many of these documents.

The Armory Show’s contemporary namesake was established in 1999 and has grown into one of the world’s biggest art fairs. The centennial edition of the Armory Show opens today and runs through Sunday, March 10 at Piers 92 and 94 on Manhattan’s West Side.

New Work: British Fashion Designers

Angus Hyland and his team have designed the book cover for a new mini edition of British Fashion Designers, a book that looks at the UK’s creative influence on the international fashion industry. Hyland has been the consultant Creative Director for Laurence King Publishing for the past eight years, where he manages a large portfolio of book design, and in this instance he has designed the cover himself.

Published this month, the book is an informative and inspirational resource, focusing on British designers who have made their mark in the industry since 2000. The cover features an illustration of Kate Moss by Cedric Rivrain with gold foil typography and pastel edging, which echoes the interior book design by byBOTH.