Opening today, Inside Out is an exhibition at the Royal Academy that celebrates Richard Rogers, one of the world’s most influential and admired architects. To promote the exhibition, Pentagram’s Marina Willer was asked to create an introductory film and Harry Pearce and his team created its visual campaign.
The iPad offers a uniquely interactive performance space that presents new opportunities for dance and choreography. DOT DOT DOT is a new app that invites viewers to interact with a dance designed, choreographed and scored for the digital tablet. Conceived and designed by Pentagram’s Abbott Miller, the app is the latest project from 2wice Arts Foundation, which Miller has worked with for many years. The app was developed in collaboration with 2wice publisher Patsy Tarr and the choreographer and dancer Tom Gold.
DOT DOT DOT uses a graphic interface of black and red dots that establish a diagrammatic space for a series of vignettes that users activate through the touchscreen. The app can be viewed in different registers that are accessed by swiping vertically and horizontally. Seen from above, the dots on the stage trigger different actions when touched. Seen from the side, the dots become columns that define the dancer’s movements. Another vertical swipe accesses a choreographic sequence seen from the corner of the stage. Along the way, Gold bounces across dots, spills a bucket of paint, and dances with his multiple selves; in another section of the app, the dots have morphed into a series of columns that form an increasingly dense forest. As he performs within this graphic environment, he presents himself as an intrepid performer, an avatar for the viewer.
DOT DOT DOT is now available for download from iTunes.
Over the past year the lobby of the Public Theater has been transformed into one of New York’s most vibrant and welcoming spaces for theatergoers. As part of a major renovation by Ennead Architects, Pentagram’s Paula Scher has created a program of environmental graphics for the space that integrates her iconic identity for the Public into the architecture of the theater itself.
The renovation opened last fall, but the graphics program was initially incomplete as elements have been gradualy installed throughout the season. The major work on the lobby is now complete, and Scher and her team continue to put finishing touches on other parts of the project.
A new banner floats over the hazy days of summer at Pentagram’s New York studio, continuing the long-running tradition of typographic flags on our façade at 204 Fifth Avenue. Designed by Michael Bierut and team, this season’s model squeezes our name into a 6 ft by 12.5 ft field, with the custom lettering stretched long and tall on one side, wide and stacked on the other.
Located on Washington St., behind a grand banking hall facing a public plaza on Main Street, the vestibule is significantly larger than the original built in 1967. Where narrow exterior stairs previously led to a simple entrance lobby, two wider stairs now lead to two entrance lobbies, seating areas, and secure access controls into the building’s elevator lobby. The materials and details of this larger vestibule draw directly however from those of the original, and its form and siting aim to enhance the original experience of entering the building from the street.
Daniel Weil has created an interactive public exhibition for HIV charity Body & Soul’s award-winning, Life In My Shoes youth campaign.
‘Life in my Shoes’ is a multi-platform campaign that challenges the fear and misunderstanding that surrounds HIV. The campaign highlights the terrible isolation faced by young people with HIV with bold and anonymous silhouetted portraits of HIV+ teens, created by photographers Rankin and Suki Dhanda.
Pentagram’s identity and graphics for NYC BigApps 2013 provided a colorful backdrop for the competition’s fourth annual awards ceremony, held on June 20 at the IAC Building in New York. Mayor Michael Bloomberg announced seven winning teams in the competition, including Grand Prize winner HealthyOut, an app that helps users locate healthy meals at nearby restaurants, based on criteria like calories, cuisine and ingredients. (Healthy eating is, of course, one of Mayor Bloomberg’s signature issues.) The winning teams will share $150,000 in cash prizes and receive support in launching startups based around their apps.
In honor of our recent 40th anniversary, Pentagram was invited to present an exhibition at the 7th Ningbo International Design Biennial in Ningbo, China. Conceived and designed by Natasha Jen and her team at Pentagram New York, Pentagram Remixed puts a new spin on our portfolio to locate the ideas and influences that have guided our work across four decades. The exhibition opened on June 14 at the Ningbo Museum of Art and remains on view through July 14.
Rather than stage a traditional historical survey, Jen wanted to place Pentagram’s work in unusual contexts that would reflect our constantly evolving point of view and allow visitors to make their own connections and associations. The exhibition presents different aspects of our portfolio in a series of “zones” that flow together to create an impression of our collaborative and interdisciplinary approach.