William Russell was approached by Maria Lemos, founder of Rainbowwave Showroom, to develop the in-store experience for her new concept store, Mouki. Located on up-and-coming Chiltern street in the Marylebone area of London, the boutique houses hand-picked fashion, accessories, beauty and lifestyle goods from around the world.
The interior of the store was of great importance to Maria – she wanted a space that was quiet and minimal to reflect the nature of the collections.
Since 2001, Pentagram partner, Angus Hyland, has worked with Cass Art to develop their graphic language. In 2007, he was joined by fellow Pentagram partner, and architect William Russell, who created the retail experience of the new stores. This video case study shares the story of the long standing collaboration between Pentagram and Cass Art.
This is the second video in a series of case studies ‘Designed by Pentagram’. Watch the first one, about William Russell’s work with Alexander McQueen here.
Quick Link: Angus Hyland’s Purple Book Featured in Creative Review’s June Issue
The second edition of luxury men’s magazine Road Book has just been published in locations across Asia. Pentagram’s Angus Hyland and his team have rebranded and redesigned the magazine, relaunching the title with the first issue in April. The bi-monthly magazine is aimed at high net worth individuals and features classic and contemporary cars, timepieces, fashion and more.
Quick Link: New Fashion Retailer Mouki Designed by William Russell and Angus Hyland Featured in Drapers Magazine
Issue number one of the men’s lifestyle magazine Road Book has just been published in Thailand and Singapore and is currently being rolled out across Asia. Road Book, a product of INDICIUM (also branded by Pentagram), is a luxury publication featuring contemporary and classic cars, timepieces, boats and yachts, aeroplanes, hotels, clothing, and accessories, fragrances and technology. Angus Hyland and his team have rebranded and designed the magazine, aimed at high net worth individuals.
Angus Hyland and his team have designed the book cover for a new mini edition of British Fashion Designers, a book that looks at the UK’s creative influence on the international fashion industry. Hyland has been the consultant Creative Director for Laurence King Publishing for the past eight years, where he manages a large portfolio of book design, and in this instance he has designed the cover himself.
Published this month, the book is an informative and inspirational resource, focusing on British designers who have made their mark in the industry since 2000. The cover features an illustration of Kate Moss by Cedric Rivrain with gold foil typography and pastel edging, which echoes the interior book design by byBOTH.
Quick Link: Angus Hyland and Eddie Opara’s Posters for Do The Green Thing on Creative Review
Quick Link: Angus Hyland’s Penguin Phrasebooks Featured on Designboom
Smelly cheese, croissants, and the Eiffel Tower for the French version; salami, Vespas and leaning towers for the Italian. Angus Hyland and his team turned to cultural cliches for the covers of Penguin’s republished 1968 edition Phrasebooks.
