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Awards: Society for Experiential Graphic Design 2015


The Society for Experiential Graphic Design recently announced the winners of the SEGD Global Design Awards, which are featured in the September issue of the organization’s eg Magazine.  A mutli-disciplinary jury led by SEGD principal Graham Hanson honored outstanding work that exemplified this year’s theme, “Experience,” through the integration of digital and traditional media in compelling designs.

We are pleased to announce that several Pentagram projects were awarded this year, which include event graphics, environmental graphics, exhibition design, and branding.

New Work: ‘Green: A Field Guide to Marijuana’


As the legalization of marijuana gains momentum across the U.S., there’s a growing need for practical information about cannabis that is not clouded in a haze of hippy nostalgia or stoner clichés. Pentagram’s Eddie Opara and his team have designed Green: A Field Guide to Marijuana, a new book from Chronicle that is an accessible and comprehensive manual for the occasional user and the dedicated connoisseur alike.

Green was written by Dan Michaels, the founder of the cannabis research group Sinsemedia, and features the striking photography of Eric Christiansen and his studio Nugshots, which specializes in detailed macro shots of various cannabis strains. The book demystifies its subject with a straightforward, almost clinical approach that balances useful information with gorgeous images that show the natural beauty of cannabis plants and their buds.

New Work: ‘Frida Kahlo, Diego Rivera and Mexican Modern Art’

A true power couple and two of the 20th century’s most celebrated artists, Frida Kahlo and Diego Rivera helped develop Mexican modernism, a movement that combined social realism and surrealistic imagery in paintings and murals that shaped Mexico’s cultural heritage. Over fifty years after their deaths, the pair continue to fascinate, and Frida is currently having a moment as the subject of several books and exhibitions. Pentagram’s Eddie Opara and his team have designed the catalogue for Frida Kahlo and Diego Rivera: Mexican Modern Art, a new exhibition currently on view at the Nova Southeastern University Museum of Art Fort Lauderdale that explores these famous figures and the other artists who defined the movement.

New Work: Platform Summit 2014

Two years ago, Pentagram partner Eddie Opara and his team developed a comprehensive identity and digital offering for Platform, a non-profit organization that seeks to advance the participation of minorities (through race and gender) in the fields of technology and entrepreneurship. This programming included environmental graphics for the inaugural Platform Summit, an event held at MIT featuring talks by influential leaders in technology, business, and culture.

This past October, the second annual Platform Summit was held on the grounds of Morehouse College, the famous black men’s liberal arts college in Atlanta, Georgia. Morehouse president, John Wilson, Jr. invited the Summit to the college to help spur interest in technological entrepreneurship in Atlanta as part of a vision to position the city as a hub for technology. The event was co-hosted by Georgia Tech in partnership with #YesWeCode, an initiative to train 100,000 low-opportunity youth become world-class computer programmers.