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Awards: Type Directors Club 60

The Public Theater, Signage

Every year, the Type Directors Club awards outstanding achievement in typographic design, in print and on screen. Winning projects are presented in the club’s yearly Typography Annual publication, as well as in a traveling exhibition that makes stops at several cities around the world.

We are pleased to announce that several of our projects have been selected as winners in TDC60, this year’s communication design competition of the Type Directors Club.  Winners from Pentagram include Michael Bierut’s design for the WalkNYC pedestrian wayfinding system, Eddie Opara’s identity for the non-profit organization Platform, Emily Oberman’s identity for the film production company Jigsaw, and Paula Scher’s poster commemorating the 50th anniversary of the National Theatre in London.

In addition to being honored alongside this year’s winners, Paula Scher’s environmental graphic system for the Public Theatre Lobby was selected as a judge’s choice by Debbie Millman and will appear at the front of Typography 35, TDC’s annual for 2014 designed by COLLINS.

Thanks to all our designers, teams, and clients for their excellent work!

New Work: ‘Build, Memory’

Polshek_CoverNewBt_500

In his new book Build, Memory (Monacelli Press), the award-winning architect James Stewart Polshek chronicles his fifty-plus-year career in a unique “memoir of projects” that tells his story through 16 key works. (The title is a play on Vladimir Nabokov’s memoir, Speak, Memory.) Polshek writes a candid personal narrative that details his experience designing landmark projects such as the William J. Clinton Presidential Center in Little Rock, the Newseum in Washington, DC, and the Rose Center for Earth and Space at the American Museum of Natural History in New York. Pentagram’s Paula Scher and team have designed the book with a clear, cogent format that complements Polshek’s articulate and accessible writing.

New Work: ‘Szenasy, Design Advocate’

PS Szenasy

For more than 30 years, the writer and educator Susan S. Szenasy has led the charge for ethical, sustainable and human-centered design. As editor in chief of the groundbreaking magazine Metropolis, Szenasy has guided and influenced generations of designers, architects, builders, manufacturers, journalists, educators and students. Szenasy, Design Advocate (Metropolis Books) is the first published collection of Szenasy’s writings. Edited by Ann S. Hudner, Akiko Busch, and Angela Riechers, the book includes editorials, reviews, stories, profiles, presentations, lectures, addresses, and even tweets. Pentagram’s Paula Scher has created a design for the book that conveys the revolutionary point of view of Szenasy’s writing and advocacy.

Szenasy will join Debbie Millman for a conversation and reception at the Museum of Arts and Design in New York tonight, March 20, at 7 pm. The event is free and open to the public with the museum’s pay-what-you-wish admission.

29 Posters For The Planet

How do you get people to live more sustainably? You inspire them. That’s the principle at the heart of Do The Green Thing, the environmental charity co-founded by Pentagram’s Naresh Ramchandani.

This month Do The Green Thing is partnering with WWF to release 29 Posters For The Planet, 29 pieces of inspiring creativity published daily in the run up to Earth Hour on March 29th. Contributors to the 29 Posters include Pentagram partners Paula Scher, Harry Pearce, Abbott Miller and Natasha Jen.

Paula Scher, in her poster above, sees a satanic side to our over-plugged lives, so she has created a devilish image and message, adopting the idiom of a 1940s civil action poster to inspire us to use less energy.

Ho Ho Ho!

Cooper-Hewitt, National Design Museum celebrates the holidays this year with an animated greeting designed by Pentagram’s Paula Scher, recipient of the 2013 National Design Award for Communication Design. The fast and festive clip spells out Santa’s “Ho, ho, ho” with over 110 different H’s and O’s that appear in typefaces including Bifur, Knox, Leitura Display, Rosewood and the very timely Snowflake, and as objects including cookies, clocks, wreaths, ornaments, snow globes, and more. How many can you identify?

Project Team: Paula Scher, partner-in-charge and designer; Lingxiao Tan, designer.

New Work: Natural Areas Conservancy

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New York City is known for its canyons of concrete, but the metropolitan area also encompasses over 5,300 acres of forests and 3,100 acres of wetlands and river systems. (Altogether, New York City’s natural parkland would fill Manhattan from the Battery to 125th Street in Harlem.) The Natural Areas Conservancy is an affiliate of the New York City Department of Parks and Recreation with the mission to protect, restore, and manage the expansive natural areas already within the city’s urban park system. Pentagram’s Paula Scher has created a new identity for the organization that brings the beauty of these spaces to the fore.

The identity utilizes photography to show exactly what the Natural Areas Conservancy is trying to preserve. The program uses photographs by Joel Meyerowitz that were originally commissioned by NYC Parks for the 2009 book Legacy: The Preservation of Wilderness in New York City Parks. Scher suggested the images be used for the Natural Areas identity, and Meyerowitz gave access to the photos as a gift to the city.

“People see Joel’s photos and say, ‘That’s New York City?,’” says Scher.