When Hurricane Sandy hit New York last October, the city’s 14 miles of beaches took the brunt of the storm, with boardwalk structures destroyed and millions of tons of sand displaced. Following an extraordinary effort by the Mayor’s Office, the NYC Department of Parks and Recreation, and the NYC Department of Design and Construction, the city’s eight public swimming beaches were reopened on Memorial Day, only seven months after being devastated by the storm.
As part of the restoration, Pentagram’s Paula Scher has created a program of signage and environmental graphics that welcome New Yorkers back to their beaches. Pentagram has worked on the project in collaboration with a team of architects and designers that includes McLaren Engineering Group, Garrison Architects, Sage and Coombe Architects, LTL Architects and Mathews Nielsen Landscape Architects.
Continue reading “New Work: NYC Beaches”
Pentagram’s Paula Scher will be honored tonight at the 45th Anniversary Gala of CITYarts, the New York-based organization dedicated to empowering youth to transform their communities and their lives through the creation of public art. Scher will receive the organization’s Artistic Brick Award in recognition of her design achievement and dedication to public art. This year’s gala celebrates “The Marriage of Art and Science to Inspire Leaders of the Next Generation,” and other award recipients include Vartan Gregorian, president of the Carnegie Corporation and past recipient of the Presidential Medal of Freedom, and Leland Melvin, associate administrator for NASA and former astronaut.
Scher has designed graphics for several schools in the New York area. She completed a pair of large-scale murals at the Queens Metropolitan Campus in Forest Hills, Queens, as part of a commission for the Department of Cultural Affairs Percent for Art program, in partnership with the NYC School Construction Authority Public Art for Public Schools program. Other educational institutions she has designed graphics for include Excellence Charter School in Bedford Stuyvesant, Achievement First Endeavor Middle School in Clinton Hill, and most recently, PAVE Academy Charter School in Red Hook.
Quick Link: Paula Scher Gives Keynote Presentation at AdobeMAX (Video)
Pentagram is thrilled to announce that our partner Paula Scher has been selected to receive the 2013 National Design Award for Communication Design. The National Design Awards celebrate outstanding achievement and innovation in design and are sponsored by Cooper-Hewitt, National Design Museum. First Lady Michelle Obama serves as the Honorary Patron for this year’s awards, and the recipients will be honored at a gala on October 17 in New York, in conjunction with National Design Week.
Scher has been at the forefront of graphic design for over four decades. Bold, smart and accessible, her images have entered the American vernacular. She has created identity and branding systems, environmental graphics, packaging and publication designs for clients that include Bloomberg, Citibank, Microsoft, Coca-Cola, Bausch + Lomb, the Museum of Modern Art, the Public Theater, the High Line, the New York City Department of Parks and Recreation, the Metropolitan Opera, the New York City Ballet, the New York Philharmonic, and Jazz at Lincoln Center, among many, many others. She was previously a Finalist in the Communication Design category in 2005 and 2007.
In Lolita, Vladimir Nabokov (born today in 1899) tells the story of his character Humbert Humbert’s all-consuming obsession with the girlish Lolita—a romance that is strange, inappropriate and incredibly sexual, not to mention highly illegal. Pentagram’s Paula Scher is one of 60 designers invited to create conceptual covers for Nabokov’s classic for Lolita: Story of a Cover Girl, an upcoming collection of graphic representations of Lolita since its publication in 1955. Scher’s new cover captures the novel’s peculiar eroticism in custom letterforms that are ripe, fleshy and almost anatomical.
Edited by John Bertram and Yuri Leving, Lolita: Story of a Cover Girl was inspired by Dieter E. Zimmer’s exhaustive online archive of Lolita covers, as well as a 2009 cover contest held by Bertram’s blog, Venus Febriculosa. Pentagram’s Michael Bierut has also contributed a Lolita design for the book, and several of the other designer submissions can be seen in a recent feature on Print’s Imprint blog. Lolita: Story of a Cover Girl will be published this August by Print Books.
Project Team: Paula Scher, partner-in-charge and designer; Ahyoung Moon, designer.
Quick Link: Paula Scher to Speak at Adobe MAX, The Creativity Conference
Pentagram has been honored by the Art Directors Club with several winners in the ADC 92nd Annual Awards, presented last week at the ADC Festival in Miami Beach.
Our new identity for Mohawk, designed by Michael Bierut and team, took home the Silver Cube for Corporate Design. Paula Scher’s work on the revitalization of The Public Theater was was honored in two categories: the environmental graphics of the renovated lobby received a Bronze Cube in the Environmental Design category, while the “Open Public” campaign timed to the theater’s reopening was recognized with a Merit in Poster Design. Last but not least, the Nuts.com identity designed by Michael Bierut and team was honored with a Merit in Package Design. Pentagram’s own Eddie Opara served on the Design Jury of this year’s competition.
Thanks to all our designers, teams and clients for the fantastic work!
Continue reading “Awards: Art Directors Club 92nd Annual”
Quick Link: Paula Scher’s Signage for PAVE Academy Charter School Featured on Fast Company
Located in Katonah, NY, 50 miles north of New York City, the Caramoor Center for Music and the Arts offers performances by world-class musicians in the spectacular setting of a historic Italianate villa and its gardens. Best known for its summer Music Festival, Caramoor presents year-round concerts in classical music, opera, jazz, and other musical forms, as well as an arts museum and educational programming. Pentagram’s Paula Scher has designed an elegant new identity for Caramoor that is inspired by the institution’s unique setting and history and the forms of musical notation.
Continue reading “New Work: Caramoor Center for Music and the Arts”
It’s not too late to plan a trip to the Philadelphia Museum of Art to see Double Portrait, the first joint exhibition of the work of Pentagram’s Paula Scher and Push Pin’s Seymour Chwast. The show includes more than 300 pieces selected and installed by the creative couple and remains on view through April 14.
Continue reading “Paula Scher and Seymour Chwast’s ‘Double Portrait’ on View at the Philadelphia Museum of Art”