Pentagram has created a series of short animated films for AkzoNobel that highlight various products and initiatives of the company.
As part of the online version of AkzoNobel’s Annual Report 2011, Pentagram have created four short animated films to illustrate a cross-section of AkzoNobel’s initiatives and innovations with paints, chemicals and specialty coatings across the year.
Produced by Naresh Ramchandani and Angus Hyland and directed by Simone Nunziato, each film starts by posing an important question then uses narration and playful animation to show how AkzoNobel has begun to answer it.
One film asks ‘How do we satisfy our love for salt and our need for health?’ The film goes on to explain the health problems intrinsic with our salt-loving culture, and then introduces a genuine salt replacement with less than 50% of the sodium content of salt.
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The 62nd Berlin International Film Festival, or Berlinale, wrapped this week following a program of over 400 films, many of them premieres. Each year the Berlinale also presents the Retrospective, a showcase of historical film that runs alongside the main festival and is curated in cooperation with the Deutsche Kinemathek – Museum für Film und Fernsehen. This year the Museum asked Justus Oehler and his team in Pentagram’s Berlin office to create the graphics for the Retrospective. Oehler previously designed the identity for the Museum in 2006 and has since created numerous posters and campaigns for the institution and its exhibitions.
The Retrospective is always dedicated to an important but lesser-known director or period of film history and helps bring German and international film back to the big screen, often in restored prints. Titled Die Traumfabrik (The Red Dream Factory), the Retrospective program of the 2012 Berlinale has rediscovered the legendary German-Russian film studio Mezhrabpom-Film and its German branch, Prometheus, which operated from 1922 to 1936. The graphics designed by Oehler make use of an iconic black-and-white still of the Soviet movie Okraina (directed by Boris Barnet in 1933), combined with large, distinctive typography inspired by the Museum für Film und Fernsehen identity.
The Red Dream Factory program will travel to the Museum of Modern Art in New York this April in a new partnership between the Berlinale Retrospective and MoMA.
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Angus Hyland was commissioned by Jacob Lehman at Rizzoli to design the book to accompany “Fantastic Mr Fox,” the latest film by Wes Anderson. The film is based on Roald Dahl’s classic children’s novel, originally illustrated by Donald Chaffin. The book chronicles the making of the film adaptation, which uses stop-motion animation and features the voices of George Clooney as Mr. Fox, Meryl Streep as Mrs. Fox and Bill Murray as Badger.
Continue reading “New Work: ‘The Making of Fantastic Mr. Fox’”
Abbott Miller has designed the companion book to “Amelia”, director Mira Nair’s new biography of Amelia Earhart starring Academy Award-winning actress Hilary Swank. The film opens this Friday. Earhart was the first woman to fly across the Atlantic in 1928, the first woman to fly solo non-stop across the Atlantic in 1932, and disappeared over the Pacific in an attempted around-the-world flight in 1937. Nair’s film charts Earhart’s life as a series of flashbacks, looking back from that final flight to her rise as one of the pioneering female pilots in the United States.
Miller designed the companion book to Nair’s previous film, “The Namesake”, in 2007. For the book of “Amelia”, Miller worked closely with Nair to weave together production photos, stills from the film, archival photographs of the real Amelia and passages from the script to recreate the narrative of the story. Swank bears a remarkable resemblance to Earhart and the juxtaposition of images of the actress and the legendary aviatrix reinforces the painstaking verisimilitude of the film. The book’s colors are based on Earhart’s first plane, which was bright orange, and on the pastel tones of the film’s sets and costumes. Maps of Earhart’s journeys have been used as endpapers and section dividers throughout the book.
A look inside the book after the jump.
Continue reading “New Work: ‘Amelia’”
Justus Oehler and Katrin Kahlefeld, Head of Public Relations for the Deutsche Kinemathek in Berlin, will be speaking together at this year’s Face to Face design and business conference in Ludwigsburg, Germany. The pair will be discussing Pentagram’s work for the Deutsche Kinemathek – Museum für Film und Fernsehen, an ongoing collaboration since Oehler designed the museum’s identity in 2006. Following their talk, Oehler will be joining a panel discussion titled “Peculiarities that accompany the design process.” (We know about those!)
Established in 2001, “Face to Face” is the only design conference in the world dedicated to bringing designers and their clients together on stage with the goal of illuminating the design process. The German conference has a different partner country every year; this year it is France. The conference runs from 12 to 14 November. Registration information can be found here.
Wes Anderson’s latest film “Fantastic Mr. Fox” premieres in London tonight as the opening feature of this year’s London Film Festival. Angus Hyland and his team have designed a new book, The Making of Fantastic Mr. Fox, to accompany the film, which is based on the much-loved tale by Roald Dahl. The book is an ‘art of’ book rather than text or script-heavy and is full of storyboards, sketches, screen shots, behind the scene photos and a commentary of how the original story was developed to make a feature film.
Justus Oehler and his team continue to design for the Deutsche Kinemathek – Museum für Film und Fernsehen in Berlin. Their latest projects for the museum include the design of promotional campaigns for Casting a Shadow – Creating the Alfred Hitchcock Film, a major exhibition about Hitchcock and his creative collaborators, and for two programs presented in conjunction with the Berlin International Film Festival: 70mm – Bigger than Life, a retrospective of movies presented in the 70mm format; and Winter adé, or After Winter Comes Spring – Films Presaging the Fall of the Wall, a special series that will screen films produced in the GDR and Eastern European countries in the 1980s, just before the collapse of the Soviet Union and the reunification of Germany. The series will travel to theaters across Germany to mark the 20th anniversary of the fall of the Wall.
Oehler and his team previously designed the museum’s identity and campaigns for several exhibitions.
The 70mm and Winter adé posters after the jump.
Continue reading “New Work: Deutsche Kinemathek”
Angus Hyland and his assistant Fabian Herrmann have designed the hardback edition of Penguin Books’ Quantum of Solace: The Complete James Bond Short Stories. The book collects together all of Ian Fleming’s Bond short stories in a single volume for the first time and includes stories that inspired the Bond film classics From a View to a Kill, For Your Eyes Only, Octopussy, The Living Daylights and of course, Quantum of Solace, the latest in the series.
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Justus Oehler and his team continue to design for the Deutsche Kinemathek–Museum für Film und Fernsehen in Berlin. Their most recent work is for the upcoming retrospective, Loriot, An Homage to Vicco von Bülow for his 85th Birthday, opening on November 6. Vicco von Bülow, who was born November 12, 1923, and is more commonly known under his pseudonym Loriot, is a popular German humorist, cartoonist, director, actor and writer. Honoring his lifetime achievements, the exhibition presents TV and film clips and works of art, many never before seen, to create a complete “Cosmos of Loriot” that takes visitors on a journey not only through forty years of television history, but also through the cultural and political history of the Federal Republic of Germany.
Oehler and his team previously designed the museum’s identity. A look at other recent campaigns for the institution after the jump.
Continue reading “New Work: Museum für Film und Fernsehen”
Justus Oehler and his team have designed posters, invitations, flyers and advertising for four recent exhibitions at the Deutsche Kinemathek Museum für Film und Fernsehen (the German Film and Television Museum) including the current exhibition about German filmmaker and photographer Ulrike Ottinger. Oehler also designed the museum’s identity and its bi-annual journal, Recherche Film und Fernsehen (RFF).
Ulrike Ottinger is internationally known as an experimental female filmmaker whose work is characterized by surrealistic-theatrical and stylized-artificial elements as well as by ethnological depictions of foreign places and people taken from her many travels through Europe, North America and particularly China and Mongolia. The exhibition is the first in a series that will highlight extraordinary German speaking filmmakers.
